The Mobile Device Management Market (MDM) Market

Mobile device management (MDM) is a set of technological solutions used to control portable devices, such as laptops, tablets, and smartphones.

Companies use MDM software solutions in order to mass enforce company policies on employee devices without having to do so manually.

See below to learn all about the state of the global MDM market:

MDM Market

The global MDM market had a value of $8.49 billion in 2020. Forecast to maintain a Compound Annual Growth Rate (CAGR) of 27.8% from 2021 to 2030, it is estimated to reach $98.71 billion by the end of the period.

Region-wise, different countries have varying projected CAGR rates in the upcoming years.

• The North American market is estimated to reach $3.23 billion by 2023, following a CAGR of 24.25%
• The Asia-Pacific market is forecast to maintain a CAGR of 25.9% for the period 2020 to 2030
• The European market is estimated to reach $1.83 billion by 2023, maintaining a compound CAGR of 20.02%
• The U.S. is leading the North American market, with Mexico and Canada following

By end users, the health care industry estimated market share is forecast to grow to $690 million in 2023, following a CAGR of 17.49%. Other notable verticals include:

• Banking, Financial Services, and Insurance (BFSI)
• Telecommunication
• Retail

MDM Features

MDM solutions are a core component of Enterprise Mobility Management (EMM) solutions as a whole. Specializing in monitoring and controlling portable devices, MDM solutions have a set of components that provides employers with the access they need.

Application Security

Application security features allow IT administrators to containerize individual apps on user devices. This allows them to determine whether users need to authenticate their identity before accessing the app.

Security access also enables admins to control an app’s capabilities, like preventing the copying and transferring of in-app data.

Device Tracking

Device tracking allows enterprises to use GPS to locate devices. It also enables them to monitor, update, and troubleshoot devices remotely and in real-time. 

With this feature, devices can be reported for unsafe behavior or wiped clean if they’re lost or stolen beyond retrieval. 

Mobile Management

Centralized mobile management allows IT departments to manage and provide support for devices remotely. It allows them to install and remove apps accordingly and troubleshoot for functionality.

Identity and Access Management (IAM)

Enterprises can use personal and company-assigned devices as a way to validate identities. This allows for role-based access capabilities, as well as Single Sign-On (SSO) features.

MDM Benefits

At their core, MDM programs are security and management solutions that make it possible for enterprises to maintain security, efficiency, and productivity in the workforce. Other MDM benefits include:

• Simplified device update and support
• Improved app control
• Reliable device tracking
• Remote and centralized access capabilities
• Increase efficiency and productivity for IT teams
• Improved device regulation compliance

“Workers don’t want to be over-managed, and IT departments don’t want security breaches. To meet in the middle, employers should find the sweet spot,” says Dean Hager, member of the Forbes Technology Council.

“With MDM tools that are designed for BYOD and modern, privacy-forward security solutions, such as ZTNA, any employer — regardless of size — can connect, protect and manage their systems while maintaining employee satisfaction.”

MDM Use Cases

MDM solutions are flexible and can be implemented in a variety of ways to meet an enterprise’s specific needs and demands.

Vodafone Qatar

Vodafone Qatar, established in 2009, had more than 1.7 million active customers by 2020. It’s the second-largest telecom services provider in the country and the first to offer 5G connection to customers.

Vodafone needed a way to simplify the management of over 2,500 Point-of-Sale (POS) devices spread out across the country. Landing on ManageEngine Mobile Device Manager Plus, Vodafone’s IT team was able to customize the solution with an intuitive user interface and prepare it for bulk deployment.

“Mobile Device Manager Plus stood apart from its competitors in its simplicity of onboarding devices,” says Syed Ahmad Rasool, Senior Manager of Technology Security/HoC at Vodafone Qatar.

“With a comprehensive training program and the local partner team’s assistance, the onboarding was smooth sailing. The support team offered continuous assistance from the get-go and even customized [its] off-the-shelf software to support our company’s requirements.”

PrimeEdge Technology

PrimeEdge Technology is a supplier of business equipment and solutions. It offers a number of services from assessments, and IT and print solutions to cloud services and communication opportunities.

After distributing Android mobile devices across its user base, PrimeEdge had trouble managing the large number of devices. Working with Hexnode, it was able to manage devices from a centralized console and easily onboard and set up new devices.

“It’s very easy to install on new devices and the resetting feature is very handy,” says Jason Seibert, IT Manager at PrimeEdge Technology.

MDM Providers

Some of the leading players in the MDM market include:

• IBM
• Citrix
• Microsoft
• SOTI
• VMware
• Hexnode
• Miradore
• Cisco
• Trend Micro
• SAP